top of page

LEGAL

Terms & Conditions

The terms governing your use of our website and engagement of our services.

Effective Date : 08- Aug-2026
Last Updated : 08- Aug-2026

1. Introduction

These Terms & Conditions ("Terms") govern your access to and use of the StrideUp Business Growth Partner ("StrideUp", "we", "us", "our") website, and your engagement of any StrideUp service, including the Comprehensive Business Diagnostic Audit, the Business Growth Program, Business Technology Solutions, and Business Setup & Corporate Services (together, the "Services"). By accessing our website or engaging our Services, you ("Client", "you") agree to be bound by these Terms.
 

Where a signed Service Agreement, proposal, or Non-Disclosure Agreement exists between StrideUp and a Client, the terms of that specific agreement shall take precedence over these general Terms in the event of any conflict.

2. Definitions

  • GROWTH360™" refers to StrideUp's proprietary ten-lens business diagnostic methodology.

  • "Deliverables" means reports, strategies, recommendations, roadmaps, dashboards, and any other materials prepared by StrideUp for the Client during an engagement.

  • "Confidential Information" means any non-public business, financial, operational, or strategic information disclosed by either party to the other in connection with an engagement.

3. Our Services

StrideUp provides advisory and implementation services across three connected service arms:

​

  • Business Growth Partner — the Comprehensive Business Diagnostic Audit (one-time) and the Business Growth Program (ongoing monthly partnership across Starter, Growth, and Premium tiers).

  • Business Technology Solutions — ERP/CRM consultation, e-commerce solutions, and industry-specific technology solutions.

  • Business Setup & Corporate Services — company formation, licensing, financial, corporate, and support services in the UAE.

    ​The specific scope, deliverables, timeline, and fees for each engagement will be set out in a separate proposal, quotation, or Service Agreement, which forms part of the contract between StrideUp and the Client.

4. Engagement Process

Engagements typically begin with a pre-engagement questionnaire and discovery session, followed by the GROWTH360™ diagnostic process, delivery of findings, and where applicable - an ongoing advisory partnership. StrideUp will use reasonable professional skill and care in delivering the Services but does not guarantee specific business outcomes (see Section 9).

5. Client Responsibilities

To enable us to deliver an accurate and effective engagement, the Client agrees to:
 

  • Provide accurate, complete, and timely information about the business, including financial, operational, and sales data reasonably requested by StrideUp.

  • Make relevant personnel available for discovery sessions, interviews, and review meetings.

  • Respond to StrideUp's requests and recommendations within a reasonable timeframe to keep the engagement on schedule.

  • Ensure that any information provided does not infringe the rights of, or breach any obligation owed to, a third party.

6. Fees and Payment

Fees for each Service are set out in the applicable proposal or Service Agreement. Unless otherwise agreed in writing:
 

  • The Comprehensive Business Diagnostic Audit is invoiced as a one-time fee, payable prior to commencement or as otherwise agreed.

  • Business Growth Program fees are billed monthly in advance for the duration of the partnership.

  • Late payments may result in suspension of Services until outstanding amounts are settled.

  • All fees are exclusive of VAT unless stated otherwise, and VAT will be applied in accordance with UAE law where applicable.

7. Confidentiality & Non-Disclosure

Confidentiality is central to our engagements, and both parties agree to the following mutual obligations. Where a standalone Non-Disclosure Agreement (NDA) is signed for a specific engagement, that NDA governs in addition to this Section.

 

7.1 · STRIDEUP'S OBLIGATIONS TO THE CLIENT

  • StrideUp will treat all business, financial, operational, and strategic information shared by the Client as strictly confidential.

  • StrideUp will not disclose, share, publish, or discuss Client information with any third party, including other clients, without the Client's prior written consent, except where required by law or regulatory authority.

  • Access to Client information within StrideUp is limited to team members directly involved in delivering the engagement.

  • These confidentiality obligations survive the termination or completion of the engagement.
     

7.2 · CLIENT'S OBLIGATIONS TO STRIDEUP

  • All Deliverables — including diagnostic reports, GROWTH360™ findings, strategic recommendations, growth plans, and any other materials prepared by StrideUp — are provided solely for the Client's internal business use.

  • The Client agrees not to share, disclose, distribute, reproduce, or otherwise make available any StrideUp Deliverable, in whole or in part, to any other company, consultant, advisor, or third party without StrideUp's prior written consent.

  • The Client agrees not to use StrideUp's Deliverables to solicit competing advisory, consulting, or technology services from third parties, or to replicate StrideUp's proprietary GROWTH360™ methodology or recommendations independently of StrideUp.

  • Any breach of this Section may result in immediate termination of the engagement and StrideUp reserves the right to pursue all remedies available under UAE law.

8. Intellectual Property

The GROWTH360™ methodology, all associated frameworks, tools, templates, and the general structure and format of StrideUp's Deliverables remain the exclusive intellectual property of StrideUp, regardless of the engagement. StrideUp grants the Client a non-exclusive, non-transferable licence to use the specific Deliverables prepared for that Client's business for internal purposes only. This licence does not extend to reproducing, sublicensing, reselling, or adapting StrideUp's methodology for use outside the engagement.
 

The Client retains ownership of all underlying business data and information it provides to StrideUp.

9. No Guarantee of Results

StrideUp provides professional advisory, technology, and corporate services based on the information available at the time of the engagement. While we apply a structured, evidence-based methodology, business outcomes depend on numerous factors outside our control, including market conditions and the Client's own execution. StrideUp does not guarantee specific revenue, growth, or performance outcomes, and our Deliverables should be treated as professional recommendations rather than guarantees.

10. Limitation of Liability

To the fullest extent permitted under UAE law (Ajman), StrideUp's total liability arising out of or in connection with any engagement shall not exceed the total fees paid by the Client for the relevant engagement in the twelve (12) months preceding the claim. StrideUp shall not be liable for any indirect, incidental, or consequential losses, including loss of profits or business opportunity, arising from the Client's use of, or reliance on, our Deliverables.

11. Termination

Either party may terminate an ongoing engagement (such as the Business Growth Program) by providing written notice in accordance with the notice period specified in the applicable Service Agreement. Confidentiality obligations under Section 7 survive termination indefinitely. Fees for Services already rendered up to the date of termination remain payable.

12. Website Use

The content on the StrideUp website, including text, graphics, logos, and the GROWTH360™ name and methodology, is the property of StrideUp and protected under applicable intellectual property laws. You may not reproduce, distribute, or use our website content for commercial purposes without our prior written consent.

13. Governing Law & Dispute Resolution

These Terms are governed by the laws of the United Arab Emirates. Any dispute arising out of or in connection with these Terms or an engagement with StrideUp shall first be addressed through good-faith negotiation between the parties, and if unresolved, shall be subject to the exclusive jurisdiction of the competent courts of Dubai, UAE.

14. Amendments

StrideUp may update these Terms from time to time to reflect changes in our Services or legal requirements. The updated Terms will be posted on our website with a revised "Last Updated" date. Continued use of our website or Services after changes are posted constitutes acceptance of the updated Terms.

15. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us at:
 

  • Email: info@strideupbusiness.com

  • Phone:  +971 558995081

  • Office Address: StrideUp Business Growth Partner
                        Phygital Business Center L.L.C.
                        6th Floor, Building A, Business Village
                        Port Saeed, Deira
                        Dubai, United Arab Emirates

  • Registered  Address: StrideUp Business Growth Partner FZE LLC,
                                                  [Ajman Free Zone registered address], 
                                                Ajman Free Zone, Ajman, United Arab Emirates

This document is a general-purpose template prepared for StrideUp's use and does not constitute legal advice. We recommend having a UAE-licensed legal professional review and finalise these Terms, and formalise a standalone Non-Disclosure Agreement (NDA) and Service Agreement for use with each client engagement, before publishing or signing with clients.

bottom of page